HOWIN｜Branding
HOWIN ( 和櫻 ), established in 1975, specializes in designing and manufacturing bathroom accessories, focusing on high-quality and innovative product development. The company has deep roots in Taiwan's bathroom industry.
Recently, HOWIN underwent a comprehensive rebranding effort led by Grandvity Design, including trademark design, brand guidelines, product packaging, catalog, and brand photography. To update their 40-year-old brand, HOWIN not only worked with Grandvity Design, but also collaborated with artist Geoffrey Yeh, and photographer How Chan to create a new interior that showcases the aesthetic and quality of their products in real-life bathroom settings.
Credits
Client | HOWIN 和櫻
Client | HOWIN 和櫻
Production | Grandvity Design
Art Director | Noodlemaker
Account Manager | Grape Chiu
Project Manager | Sarah Peng
Design Director | Si Jia Sun
Logotype Designer | Si Jia Sun
Visual System Designer | Jasmine Lin
Portfolio Designer | Jasmine Lin / Patricia Ho
Interior Decorator | Geoffrey Yeh
Photographer | How Chan Photography @PRISM co.,ltd